Due to the proximity to gaming, many E-Girls have also become known through the Twitch streaming platform, some even earn their living with it. The meaning of the term started to change with an increase in social media platforms dominated by a female userbase interested in gaming, notably Tumblr and later on TikTok. While it was originally a derogatory label for girls who engage in online gaming, it now describes an entire subculture. The term E-Girl has been around since the late 2000s, but has evolved to have a different meaning over the years. The fashion appears very similar to Nu-Goth or Soft grunge. These young women are mostly Gen Z (those born between 1997 to 2012, or alternatively 1995 to 2009) and during 2020, when the aesthetic became very popularized, were mostly in their mid-teens to early 20s. The stereotype is that these girls are trying to receive "clout" (internet fame) through being sexually attractive and posting "thirst-traps" (sexy photos), typically themed after hentai culture. The E-Girl aesthetic is expressed through assuming a persona on TikTok or another social media platform, with memes and video formulas.
E-girl, an abbreviation of "electronic girl", is a subculture and stereotype of young women who are "online," meaning they are entrenched in internet culture, specifically the anime, gaming, K-Pop, cosplay, Discord, TikTok, and Twitch communities, although enjoying all of them is not necessary.